Absolut Elyx IGTV Content Series

We wanted to encourage modern hard-working professionals to revel in the freedom of leisure, or to “Enjoy Seriously.”

After 360-capturing a total of 30 items and textures, including 12 of Absolut Elyx’s copper products, we inserted the footage into our soothing kaleidoscope design.

We ultimately produced, designed, and built 22 different videos specifically for the IGTV medium, offering users a variety of ways to mindfully unwind from the grind.