Pinnable Direct Messages Are Now Available on Twitter

Thursday, Twitter announced that it is rolling out pinned direct messages. Twitter Blue subscribers had access to the feature previously, but now it’s available to everyone on iOS, Android, and the web.  Currently, the feature doesn’t appear to be fully rolled out. The web app is not accessible to me, only the iOS app. You … Continued

Using Messenger’s End-To-End Encryption, You Can Chat and Call Anyone

During its time as Facebook Messenger and Meta, Messenger added end-to-end encryption (E2EE) chatting in 2016. As of now many changes have taken place, but the optional feature is now available to everyone, with toggles for encrypting text messages and group chats as well as voice calls. The company has discussed switching to E2EE as … Continued

How to Create Exceptional Customer and Team Experiences With Three unPredictions

A new year often brings predictions and trends that make headlines as consumers assess their spending patterns and marketers try to determine the best ways to grow revenue and profits. This year, we’ve introduced unPredictions, a set of commerce priorities that help marketers cut through the hype and develop the strategies they need to rapidly … Continued

Google’s Algorithm Updates and How to Prepare for Them

Many marketers have trouble keeping up with Google’s ever-changing algorithms. Crystal Carter shared ways to be proactive when facing these changes at SMX Next. As Google Search evolves, so does the ecosystem. Every year, it introduces many algorithm updates, from changes targeting specific search elements to large core updates. During her session at SMX Next, … Continued

Microsoft’s New Standalone Version Is Even More of a Zoom Competitor

Microsoft Teams Essentials fills the gap for smaller businesses that has existed since Teams launched nearly five years ago. Microsoft clearly sees an opportunity to pick up small businesses that are trying to balance a number of tools that don’t always work well together. Microsoft Teams Essentials provide access to the core meeting features of … Continued

Drive Reach Without Watchbait

Watchbait videos – essentially the video form of clickbait; watchbait videos have titles or captions that intentionally withhold information, sensationalize content, or mislead viewers in an attempt to lure or bait them into watching the full video. In order to foster a healthy ecosystem of high quality content and publishers for video content, viewers need … Continued